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	<title>Comments on: 3 Reasons Why Viewer Engagement is Hard</title>
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	<description>Connect. Engage.</description>
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		<title>By: Paul Flanigan</title>
		<link>http://experiate.net/2010/01/20/why-viewer-engagement-is-hard/comment-page-1/#comment-1084</link>
		<dc:creator>Paul Flanigan</dc:creator>
		<pubDate>Thu, 10 Mar 2011 04:17:00 +0000</pubDate>
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		<description>Ana - That&#039;s it exactly. The fundamentals are what create the engagement. No matter how hard you try and get people to react, you must never forget the fundamental aspects of good engagement. And, to my knowledge, they are applicable across every type of screen. That&#039;s because regardless of the situation, we are hardwired to react a certain way to activity. It IS viable, very much so, and there are always kinks. However, no one is an expert at this, it continues to evolve.</description>
		<content:encoded><![CDATA[<p>Ana &#8211; That&#8217;s it exactly. The fundamentals are what create the engagement. No matter how hard you try and get people to react, you must never forget the fundamental aspects of good engagement. And, to my knowledge, they are applicable across every type of screen. That&#8217;s because regardless of the situation, we are hardwired to react a certain way to activity. It IS viable, very much so, and there are always kinks. However, no one is an expert at this, it continues to evolve.</p>
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