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	<title>Comments on: Five Things I Learned At Global Shop</title>
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		<title>By: Gerard McLean</title>
		<link>http://experiate.net/2009/03/29/five-things-i-learned-at-global-shop/comment-page-1/#comment-17</link>
		<dc:creator>Gerard McLean</dc:creator>
		<pubDate>Mon, 30 Mar 2009 15:30:22 +0000</pubDate>
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		<description>I love the &quot;One more beer&quot; analogy.

In our soccer tournament product at http://tourneycentral.com we live by the &quot;90 Minute Attention Span.&quot; A tournament director only has 90 minutes for each team, during the game on the field. If they can find some way to expand that 90 minutes to 91 minutes, that is a huge leap in attention span for their sponsors and vendors.

Nicely done. Thank you for sharing.

@gerardmclean</description>
		<content:encoded><![CDATA[<p>I love the &#8220;One more beer&#8221; analogy.</p>
<p>In our soccer tournament product at <a href="http://tourneycentral.com" rel="nofollow">http://tourneycentral.com</a> we live by the &#8220;90 Minute Attention Span.&#8221; A tournament director only has 90 minutes for each team, during the game on the field. If they can find some way to expand that 90 minutes to 91 minutes, that is a huge leap in attention span for their sponsors and vendors.</p>
<p>Nicely done. Thank you for sharing.</p>
<p>@gerardmclean</p>
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